Beverage Experts

FlavorActiV is involved in promoting good sensory practices across the whole beverage industry. Our team of Global Sensory Managers, supported by consultant beverage experts, are combining their years of insider experience to give you unparalleled sensory support.

Below you can find contact details for the relevant Global Sensory Manager responsible for beer, soft drinks, wine, spirits, dairy, coffee, juices and water.


FlavorActiV started with beer Flavour Standards back in 1996, and we continue to provide superior support through training, validation and GMP Flavour Standards to global, independent, craft and homebrewers. Our combined knowledge and experience in the beer industry is second to none, and our team of GSMs are all active with large and small breweries around the world.

Dr Boris Gadzov, Director of Global Sensory Management, leads our beer division. If you have any questions about beer sensory management, please contact

Soft Drinks

The soft drinks market is an exciting area for FlavorActiV, and in a short space of time we have cemented ourselves as an invaluable partner to a number of the world’s largest soft drinks suppliers.

Marie Pohler, Global Sensory Manager for North America, South East Asia and the UK, is heading our soft drinks sensory division. If you have any questions about soft drinks sensory management, please contact


The FlavorActiV Wine Sensory Kit is one of our latest products, and is garnering considerable interest in the wine industry. Our taster training and validation can be tailored to meet your specific needs.

To further support the wine industry, we have recruited Master of Wine Marcia Waters as our wine consultant. You can read more about Marcia here.

Marcia is supported by Marie Pohler, our resident wine expert. If you have any questions about wine sensory management, please contact


Evelyne Canterranne, Global Sensory Manager for English and French speaking customers, is heading our waters sensory division. If you have any questions about water sensory management, please contact


Sensory in the spirits world is an exciting area of growth for FlavorActiV. To support this growth, we have also recruited an authority from the spirits world, Dr Binod K Maitin. You can learn more about Binod here. Binod is supported by Ronald Nixdorf, Global Sensory Manager for Africa and Europe.

If you have any questions about spirits sensory management, please contact


With the global rise in demand for dairy products, the need for dairy sensory management is of great importance. Facilitating good sensory practices in the dairy world, Global Sensory Manager Alexander Guzhiev heads up our dairy sensory management division.

If you have any questions about dairy sensory management, please contact


Katia Jorge, FlavorActiV’s Brazil-based Global Sensory Manager, is heading our juice sensory division. If you have any questions about juice sensory management, please contact